Articles for the sales professional
Marketing matters – Building a website
Marketing matters – Building a website Growing your business and building a website that attracts customers should be a priority for all business owners. Investing in marketing is key to building a website and [...]
A day in the life of a sales person
A day in the life of… A day in the life of any profession can be an eye opener. I am not suggesting that a day in the life of a sales person is any more difficult than that [...]
Public speaking – how to give a winning presentation
Presentation anxiety We have all experienced that feeling in the pit of our stomachs just before we give a presentation or speech. There are those who appear to ooze confidence when speaking in front of crowds and those who [...]
Disqualifying prospects – the warning signs
Disqualify or not to disqualify Most, if not all sales professionals are familiar with the term ‘disqualifying prospects’. It is a skill that comes from years of practice, experience and knowing your clients. Saying 'no' is easier said than [...]
Steps to becoming a great Sales Person
Good vs great sales person Do you want to stand out above other sales people? The majority of sales people are good at what they do, but why settle for good when you can be great! The difference between [...]
Healthy competition – using it to boost your business
For small business owners the pop-up of a competitor right on your doorstep or online can make you feel nervous. Will they steal your customers? will they be better at what they do? Are their premises or website much [...]
Ready for a career in sales? Here’s how to conquer the sales interview
The sales interview University, college and school is out for the summer, so there is a wave of newly qualified, enthusiastic talent out there looking for a career in sales. This article provides you with knowledge on how to [...]
Out-sourcing – Getting it right
Is out-sourcing right for you? If you are looking to increase revenue, scale back your out-goings, reign in on rental space and utilise employee time then out-sourcing may be for you. No matter what type or size of business, [...]
Product knowledge – a must for all sales professionals
Product knowledge is key to making a sale There is nothing worse than speaking to a client and not knowing the answers to simple questions. Lack of product knowledge looks unprofessional, creates distrust and a lack of confidence, as [...]
An introduction to SEO
What is SEO? Put simply SEO (search engine optimisation) is the practise of improving visibility and driving traffic to your webpage/site on search engine result pages (SERPs), such as Google, Yahoo or Bing, through mainly organic searches. When users [...]
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